by admin | Dec 18, 2019 | Redesign
Are you looking at a logo renovation disaster? Every now and again, an old identity element needs a facelift. Sometimes, companies feel their logos are getting worn out and old-looking, like a beat up sofa. At such times, they order a new logo to spruce up the company...
by admin | May 14, 2019 | Logos
As a logo developer, it is a rarity to run into a client who just can’t accept ANY new logo design. We have one. At those times, I always question myself…Is it me? Am I any GOOD at this anymore or is this just another one of those nightmare logo clients? I don’t...
by admin | Mar 19, 2019 | Identity
There are several schools of thought with logos and identity work. One school says you should only use your logo in its whole, pure and complete format. That means never dropping it into the background of a design, screened back. No cutting it in half to use it as a...
by admin | Sep 4, 2018 | Color, Logos
Does Color Matter in a Logo? Of course color matters. No one would even begin to suggest it doesn’t. Color is an integral part of any graphic design project, and most particularly logos and identity work. For example, this is how a logo design meeting often...
by admin | Mar 30, 2018 | Identity
When you think of a product or business launch, you don’t usually think of an actual launch. But, sometimes that is exactly what you might have… We have a client who wanted a strong logo for his sports program. The name is Ballistic Lacrosse. Great name....